One of the oldest company, Magura, firstly known as Gustav Magenwirth GmbH & Co. KG, is a German company that based in Bad Urach established in 1893 that produces and distributes engineered cycling products and service including cycle suspensions and brakes, sunglasses, helmets, batteries, bags, and clothing. In 2020 after the big collaboration with Bosch changed its name at Magura Bosch Parts & Services GmbH & Co. KG As a Swabian traditional company it is one of the largest manufacturers of a hydraulic brake systems in Germany. Introduced the first hydraulic bicycle brake at the market in 1987, it proved to be an invention that heralded a sweeping change. Sponsoring numerous of renowned athlete , became known worldwide for their expertise in bicycle components.
